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Emma Ewers - Internet Marketing

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You are here: Home / Archives for Blog

Guest Post: Getting your Emails Delivered – Part 2

May 20, 2013 by Emma Ewers Leave a Comment

In Part 2 of posts on email marketing, Julie Joseph looks at how you can make sure your email marketing is reaching the right recipients and isn’t hindering, rather than helping, your business. Don’t waste your resources You want to make sure your emails reach the inbox I am sure, but I know a lot [...]

Filed Under: Blog, Email Marketing, Small Business

Guest Post: Building your email list – Part 1

May 8, 2013 by Emma Ewers Leave a Comment

How do you go about building an email list? Firstly, remember that steadily and sensibly is the way to build a quality email list that will provide you with a database of potential customers to sell, resell and upsell as well as act as brand ambassadors. Enthusiasm is great but a list grown too fast [...]

Filed Under: Blog, Email Marketing, Small Business

New Facebook Pages Layout for Mobile – April 2013

April 23, 2013 by Emma Ewers 2 Comments

It’s here! The new Facebook Pages layout for mobile. It may not be what you expected and it WILL mean changing your strategy and perhaps even the categorisation of the Page. Perhaps the most surprising thing about the update is visitors to your Page do not get to see your Timeline UNLESS they click through [...]

Filed Under: Blog, Facebook for Business, Social Media

Does your Cover Photo on Facebook meet the 20% rule?

April 4, 2013 by Emma Ewers Leave a Comment

You may or may not know that Facebook Cover Photos on Pages must meet the “no more than 20% text” rule as issued in the Facebook Page Guidelines. There are various ways you can do this, but a simple way to check quickly and with ease is to use the following tool from paavo.ch Simply [...]

Filed Under: Blog, Facebook for Business

How to Create a Facebook Page for Small Businesses

March 28, 2013 by Emma Ewers Leave a Comment

Creating a business page is very simple. DO NOT create a business page via the main log-in on Facebook. You must create it from within your Facebook Profile account. What if I have already created a Page outside of my Profile or don’t have a Personal Profile? If you have created a page outside of [...]

Filed Under: Blog, Facebook for Business

Updated: Facebook Changes to Newsfeed March 7th – What does it mean for you?

March 4, 2013 by Emma Ewers Leave a Comment

It’s here the “new” Newsfeed – announced today by Facebook! I’m buzzing with excitement, the whole look and feel is about to change so much (almost like G+)       Main Changes: Bigger images in Newsfeed A more mobile site “look” and feel (Facebook will now look the same across PC, Phone and Tablet) [...]

Filed Under: Blog, Facebook for Business

8 Things you should Never Do to Your Business on Facebook

February 15, 2013 by Emma Ewers 2 Comments

(or let anyone else do for that matter!) You’ve set up your Facebook Page, tinkered for a while, gained a few fans now it’s time to get serious. You either research “how to promote your business on Facebook” or hire someone else to do it… someone who KNOWS about Social Media. Stop right there… Do [...]

Filed Under: Blog, Facebook for Business, featured, Social Media

3rd Birthday SEO, Facebook and WordPress Special Offers

February 4, 2013 by Emma Ewers Leave a Comment

Yep, it’s that time of year again when I celebrate what I’ve accomplished – and I’m delighted that it’s now 3 years since I left a business relationship that wasn’t achieving where I wanted to be and decided to “go it alone”. When I say alone, I of course mean with the wonderful support of [...]

Filed Under: Blog, Facebook for Business, SEO, Small Business, Wordpress

Turning Negative to Positive: Blogging, Misinformation and Spamming the Search Engines

December 6, 2012 by Emma Ewers Leave a Comment

  Sadly, yesterday one of my cats was diagnosed with Feline FIV (aka HIV or AIDS). I was searching the internet to try and find out more information and our options as a family for on-going treatment, costs etc. as I didn’t like the first option that sprang out of my vet’s mouth. Whilst I [...]

Filed Under: Blog, The way I see it...

Get Notifications on Facebook Pages and give a fellow Small Business a Boost!

November 16, 2012 by Emma Ewers Leave a Comment

      This week you may have read about Facebook Fan Pages trialing the new “Get Notifications” option on their Facebook Page. Inside Facebook reported at the end of October about the new notifications settings being tested on Fan Pages. Background – Why Don’t all Fans see All Posts? Because of the way Facebook [...]

Filed Under: Blog, Facebook for Business, Internet Marketing, Social Media
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