In Part 2 of posts on email marketing, Julie Joseph looks at how you can make sure your email marketing is reaching the right recipients and isn’t hindering, rather than helping, your business. Don’t waste your resources You want to make sure your emails reach the inbox I am sure, but I know a lot [...]
Guest Post: Building your email list – Part 1
How do you go about building an email list? Firstly, remember that steadily and sensibly is the way to build a quality email list that will provide you with a database of potential customers to sell, resell and upsell as well as act as brand ambassadors. Enthusiasm is great but a list grown too fast [...]
Does your Cover Photo on Facebook meet the 20% rule?
You may or may not know that Facebook Cover Photos on Pages must meet the “no more than 20% text” rule as issued in the Facebook Page Guidelines. There are various ways you can do this, but a simple way to check quickly and with ease is to use the following tool from paavo.ch Simply [...]
How to Create a Facebook Page for Small Businesses
Creating a business page is very simple. DO NOT create a business page via the main log-in on Facebook. You must create it from within your Facebook Profile account. What if I have already created a Page outside of my Profile or don’t have a Personal Profile? If you have created a page outside of [...]
Updated: Facebook Changes to Newsfeed March 7th – What does it mean for you?
It’s here the “new” Newsfeed – announced today by Facebook! I’m buzzing with excitement, the whole look and feel is about to change so much (almost like G+) Main Changes: Bigger images in Newsfeed A more mobile site “look” and feel (Facebook will now look the same across PC, Phone and Tablet) [...]
3rd Birthday SEO, Facebook and WordPress Special Offers
Yep, it’s that time of year again when I celebrate what I’ve accomplished – and I’m delighted that it’s now 3 years since I left a business relationship that wasn’t achieving where I wanted to be and decided to “go it alone”. When I say alone, I of course mean with the wonderful support of [...]
Turning Negative to Positive: Blogging, Misinformation and Spamming the Search Engines
Sadly, yesterday one of my cats was diagnosed with Feline FIV (aka HIV or AIDS). I was searching the internet to try and find out more information and our options as a family for on-going treatment, costs etc. as I didn’t like the first option that sprang out of my vet’s mouth. Whilst I [...]
